Want to hire AMPScript developer? Then you should know!
How and where is AMPScript used?
- Dynamic Content Personalization: Customizing content based on individual user data
- Automated Email Marketing: Sending personalized, targeted emails at scale
- Conditional Content Display: Showing different content based on user behavior or attributes
- Subscriber Preferences Management: Allowing users to manage their email preferences dynamically
- Real-time Data Processing: Processing data instantly for dynamic content generation
- Interactive Email Campaigns: Creating engaging emails with interactive elements
- Behavioral Targeting: Targeting users based on their past interactions with emails
- Custom Subscription Centers: Building tailored subscription centers for users to manage preferences
- Abandoned Cart Recovery: Sending personalized emails to recover abandoned shopping carts
- Event-triggered Emails: Automatically sending emails based on user actions or events
Compare Junior, Middle, Senior, and Expert/Team Lead AMPScript Developer roles
Seniority Name | Years of experience | Responsibilities and activities | Average salary (USD/year) | |
---|---|---|---|---|
Junior | 0-2 years |
| $50,000 | |
Middle | 3-5 years |
| $70,000 | |
Senior | 6-8 years |
| $90,000 | |
Expert/Team Lead | 9+ years |
| $120,000 |
Quick Facts about AMPScript.
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- AMPScript was created in 1996, with a focus on personalized marketing.
- Email campaigns and dynamic content are the most popular project types using AMPScript.
- The entry threshold for AMPScript is relatively low, requiring basic coding skills.
- HTML is the most popular related technology used alongside AMPScript.
- Fun fact: AMPScript was initially named “Dynamic Markup Language” before being changed to its current name.
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TOP AMPScript Related Technologies
- JavaScript (Brendan Eich, 1995)
- HTML (Tim Berners-Lee, 1991)
- CSS (Håkon Wium Lie, Bert Bos, 1996)
- SQL (Donald D. Chamberlin, Raymond F. Boyce, 1970)
- Python (Guido van Rossum, 1991)
What are top AMPScript instruments and tools?
- Content Builder: Tool for creating content easily – Salesforce, 2013
- SubscriberKey: Unique identifier tool for subscribers – Salesforce, 2007
- CloudPages: Tool for creating web pages – Salesforce, 2014
- Personalization Strings: Tool for personalized content – Salesforce, 2015
- Send Logging: Tool for tracking email sends – Salesforce, 2015
Talk to Our Talent Expert
Our journey starts with a 30-min discovery call to explore your project challenges, technical needs and team diversity.
Maria Lapko
Global Partnership Manager