Artash Arakelyan Senior HubSpot Technologist, CEO of Incredo, Freelance Marketing and Sales Consultant

Work Experience

Senior HubSpot Technologist, HubSpot Onboarding, Migration, and Implementation

Duration: November 2024 - Present
Summary: Handled the onboarding, migration, and implementation of HubSpot solutions across various hubs and provided technical support and troubleshooting for clients.
Responsibilities: Lead and manage onboarding processes, perform HubSpot audits and optimizations, provide technical support, collaborate on strategy development, implement tailored solutions, stay updated with product developments, collaborate with customer success.
Technologies: HubSpot

CEO, Corporate Growth and Process Optimization

Duration: November 2013 - Present
Summary: Led an organization from its inception, overseeing significant revenue growth and improving internal processes and efficiency, which resulted in revenue and team expansion.
Responsibilities: Implemented new processes to increase efficiency and decrease costs, developed company policies, reviewed financial statements, developed strategies for high performance, and improved productivity.
Technologies: Overall Business Technologies

Freelance Consultant, Startup Companies Inception and Growth

Duration: October 2009 - Present
Summary: Executed comprehensive growth strategies and data-driven systems for startups, and provided strategic consulting services that encompassed business plan development and multi-channel marketing campaigns.
Responsibilities: Initiated startup launches, implemented growth strategies, provided consulting services, executed content marketing campaigns, oversaw lead generation, cultivated client portfolio.
Technologies: SEO, Paid Advertising, Social Media, Landing Page Optimization, Email Marketing

Hubspot Specialist And CRM Operations Manager, HubSpot Management and CRM Operations

Duration: June 2024 - September 2024
Summary: Oversaw HubSpot system implementation and optimization, driving CRM operations and advancing marketing campaigns for Deluxe Holiday Homes and sister companies.
Responsibilities: Managed HubSpot, led CRM operations, strategized marketing campaigns, drove system implementation, enhanced team proficiency through training.
Technologies: HubSpot CRM, Make, Zapier, Twilio

Chief Growth Officer, Comprehensive Marketing Strategy Development

Duration: May 2023 - December 2023
Summary: Drove marketing strategies leading to substantial increases in visitors, leads, revenue, and expansion into new markets while managing the sales, marketing, and customer support teams.
Responsibilities: Managed professional teams, developed marketing strategies, conducted market research, implemented Hubspot with personnel training, and accelerated new product launches.
Technologies: HubSpot

Co-founder and CEO, E-commerce Platform Growth

Duration: November 2017 - November 2019
Summary: Directed the growth of Backtocart, a personalized notification platform, by leading product development and implementing strategies to optimize customer engagement and conversion rates.
Responsibilities: Lead product development and strategic planning, optimized customer engagement and conversion rate, managed professional team, and maintained client relationships.
Technologies: E-commerce Tools, CRO Tools

Sales Manager, Sales Growth and Client Relationship Management

Duration: November 2012 - October 2013
Summary: Achieved a 70% increase in repeat business and referrals by improving client relationship-building and lead generation processes within the sales department.
Responsibilities: Enhanced new account development, built client relationships, developed presentations and proposals, implemented closing strategies, qualified leads.
Technologies: Sales Management Tools

Vice President Business Strategy, Community Development and Empowerment

Duration: March 2012 - March 2013
Summary: Established a community-focused NGO, securing funding through grant proposals, and boosting its visibility and impact with diverse events and trainings.
Responsibilities: Wrote grant proposals, organized presentations and trainings, managed documentation, built media relationships, evaluated project impact.
Technologies: Project Management and Development Tools

Marketing Manager, Event Marketing and Media Engagement

Duration: March 2011 - September 2012
Summary: Managed a LinkedIn group, orchestrated high-profile events, and increased media coverage through strategic marketing efforts.
Responsibilities: Managed LinkedIn group engagement, marketed events, wrote and distributed press releases, maintained media contacts, managed key dates for events.
Technologies: LinkedIn, Event Planning Tools, PR Tools

Freelance Consultant, Lead Generation Campaign

Duration: October 2015 - Present
Summary: Successfully increased lead generation for a senior care SaaS company by employing effective growth strategies.
Responsibilities: Implemented growth strategies to enhance lead generation.
Technologies: SaaS Marketing Tools

Freelance Consultant, Traffic Enhancement Initiative

Duration: September 2015 - Present
Summary: Contributed to a significant traffic boost for a fitness nutrition company through strategic marketing and growth initiatives.
Responsibilities: Devised growth strategies resulting in increased web traffic and market visibility.
Technologies: Digital Marketing Tools

Education

• Bachelors, Macroeconomics
  Graduated from Armenian State University of Economics with a GPA of 3.82 in 2012.
  Not Provided
  

Certification

• HubSpot Solutions Partner
  Certified in 2024.
  Not Provided