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Ajay Kumar HubSpot Administrator/ RevOps Specialist

CRM Implementation (3.0 yr.), Sales and Marketing Operations (5.0 yr.)

Summary

RevOps professional with over 5 years' experience specializing in streamlining the synergy between sales, marketing, and service departments. Proven proficiency in a suite of CRM and analytic tools including HubSpot, Zoho, and Google Analytics, with a strong track record in lead optimization and revenue growth. Demonstrated ability to implement automation and ABM strategies, enhancing lead conversion and customer engagement through effective workflow design. Seasoned in multi-platform campaign management and SEO, with a focus on data-driven decision making and key performance metrics analysis.

Work Experience

RevOps Specialist & HubSpot Administrator, RevOps Specialist & HubSpot Administrator Project

Duration: Feb 2024 – Present
Summary: Led Revenue Operations through HubSpot to optimize sales, marketing, and service operations.
Responsibilities: Implementing and integrating Revenue Operations, designing RevOps strategies, automating lead nurturing, creating marketing campaigns, setting up and optimizing HubSpot hubs, managing sales pipelines, tracking performance with analytics tools.
Technologies: HubSpot Marketing/Sales/Service Hub, Google Analytics, Posthog, SEMrush, Chargebee

Sr. Digital Marketer Executive, Digital Marketing Implementation

Duration: Jan 2022- Feb 2024
Summary: Developed and executed digital marketing strategies across various platforms for seamless customer journey alignment.
Responsibilities: Managing PPC campaigns, applying SEO practices, designing email campaigns, utilizing analytics for campaign performance, managing social media content, handling customer communication through HubSpot.
Technologies: HubSpot, LinkedIn Ads, Google Ads, Facebook Ads, Twitter, SEO Tools

Digital Marketing Executive, Digital Marketing Campaigns

Duration: Nov 2020 - Jan 2022
Summary: Managed B2C advertising campaigns and performed SEO for increased organic traffic and search engine rankings.
Responsibilities: Executing paid advertising campaigns, conducting keywords and audience research, managing budgets, implementing A/B testing, analyzing campaign performance, and managing client coordination.
Technologies: Google Ads, Facebook Ads, Bing Ads, SEO Techniques

Executive, Client Data Management

Duration: Nov 2019 – Aug 2020
Summary: Responsible for data management, client file organization, and the performance of data analysis.
Responsibilities: Maintaining client data and files, coordinating with team members, creating and editing documents, utilizing MS Excel for data analysis and reporting.
Technologies: MS Excel, MS Word, Tableau, Power BI, Microsoft Teams, Outlook

Education

  • BA
    Completed bachelor’s degree in BA from Satyawati College, University of Delhi
    April 2015 – June 2018

Certification

  • HubSpot Inbound marketing certificate
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • HubSpot Service Hub
  • HubSpot Email Marketing
  • LinkedIn Marketing certificate
  • Google fundamental digital marketing certificate
  • Google search ads certificate
  • Product Marketing Certification for SaaS Businesses.
  • Product Analytic Micro Certification by Product School
  • Performance Marketing Program by Growth School
  • Google Analytics 4 certificate
  • SEO certification