Work Experience
CRM and Automation Expert (Freelance), CRM System Implementation and Optimization
2021 - Now
Summary: CRM and Automation consulting for various clients to automate customer management processes, improve prospecting, and optimize sales.
Responsibilities:
- Installed and implemented CRM systems (HubSpot, Pipedrive) to efficiently manage customer relationships and automate repetitive tasks.
- Set up email campaigns and automated sequences to generate leads and improve customer loyalty.
- Manage and train sales teams to use new tools autonomously and efficiently.
- Analyze existing workflows to identify possible improvements, then implement automated solutions to simplify them.
Examples of results:
- 15% increase in sales thanks to automated customer follow-up.
- 30% reduction in response time to customer queries for iad France, improving customer satisfaction.
Technologies: HubSpot, Pipedrive.
IT Consultant, Various clients (Retail, Textile, Beauty, Health and e-Commerce) - 2017 to 2021
2017 - 2021
Summary: I've worked in several IT professions as an IT Business Analyst, QA Tester, and Marketing Analyst.
Responsibilities:
- QA Tester (Nocibé & Blancheporte): Manual testing to validate e-commerce software functionalities, identification and documentation of anomalies, management, and collaboration with technical teams (+10 pers.).
- Business Analyst (M comme Mutuelle, Biocoop, Auchan): Analyzed business needs, wrote use cases, facilitated links between business and technical teams, and tested new functionalities. Use of MySQL for queries.
- Marketing Analyst (Kidiliz Group): Coordination of advertising campaigns, performance monitoring, and management of promotional schedules.
Education
Double degree ESC Troyes (Business School) + Business School in India
Master 2, Marketing and Finance, Level: 5-year degree
September 2014 - June 2017