Tomiwa Adegbola Data & BI Analyst
Summary
A data analyst & BI Expert with Marketing background.
Power BI Developer at Mainstack Social Commerce Inc - February 2023 - August 2023
5 Months Contract & 100% Remote | Texas, US
● Built complex SQL reports to audit $2.5 million of pay and benefits for over 150 individual records.
● Worked with the Global HR department to update records with a 98% on-time rating, efforts prevented payroll mispayments.
● Automated several reports from OBI through Microsoft Power Automate across several SharePoint repositories.
● Worked extensively in development reports and maintenance projects of Power BI to aid data modeling in logistic regression.
Business Intelligence & Digital Marketer at Shopnwrap - February 2022 - July 2023
Full-time & 100% Remote | Orlando Florida, US
● Analyse marketing campaign results, website traffic data, and competitor sites with valuable insights needed for product recommendation and optimizing campaign ROI
● Improved the ROI of TikTok campaigns by more than 500% with a monthly As spend of $5000
● Worked with a team in India using Google Trends to suggest a hit product (neck fan) that was doing more than 200 orders per day.
● Worked with the marketing team in designing customer acquisition sales funnels.
Coven Labs Inc. – On-Site (Full time) Lagos, Nigeria
Digital Marketer & Business Intelligence Analyst Jan 2020 – Jan 2022
Program Marketing & Management
● Executed marketing and sales strategy to sell our data analytics and AI course which trained over 1500 people in one year.
● Initiated and grew a Tech Kids initiative (Tekly) to train kids and teens in coding and digital skills, raised a total of over $20,000 in grants and sponsorship
● Successfully executed a Google CS first project to train over 1800 school children from 4 states in Nigeria.
● Organized programs and executed initiatives to support the tech community and startups in underserved communities.
Data Analytics
● Worked with a team to build analytical models using large data sets from multiple sources to deliver actionable business insights and drive business decisions.
● Worked with a team to develop Data Analytics and Business Intelligence training curriculum to train professionals in companies like Sterling Bank, Shell, Oyo, Ondo, Edo, and Imo State Governments