Adobe Experience Manager and Platform (AEM AEP) Developer with CSS Salary in 2024
How statistics are calculated
We count how many offers each candidate received and for what salary. For example, if a Adobe Experience Manager and Platform (AEM AEP) developer with CSS with a salary of $4,500 received 10 offers, then we would count him 10 times. If there were no offers, then he would not get into the statistics either.
The graph column is the total number of offers. This is not the number of vacancies, but an indicator of the level of demand. The more offers there are, the more companies try to hire such a specialist. 5k+ includes candidates with salaries >= $5,000 and < $5,500.
Median Salary Expectation – the weighted average of the market offer in the selected specialization, that is, the most frequent job offers for the selected specialization received by candidates. We do not count accepted or rejected offers.
Trending Adobe Experience Manager and Platform (AEM AEP) tech & tools in 2024
Adobe Experience Manager and Platform (AEM AEP)
What is AEP(Adobe Experience Platform)
In AEP you have a data lake above where they are using multiple sources of data and fed into this lake which will be used further to create profile data of a customer. In other words, AEP = RCP + AI&ML + OE.
What are all the various data sets defined in AEP?
AEP has various data sets:
- Attributes: Characters like customer name, email, gender etc.
- Identities: Unique identity info like ECID(experience cloud id), Email, membership id, phone no etc.
- Segments : Online shopper, Gender, Location [e.g. use case: these segments can be exported to use in an email campaign.]
- Behaviors: Like login to the website, installed appication, added an item to cart etc.
What AEP Solves?
AEP solves below concerns:
- Disconnected identities.
- Slow and vulnerable data transfer.
- AI & ML operates in silos usually.
- Extraction of data is tough in such cases.
- Data governance is not enforced usually(CCPA, GDPR etc)
- Centralization of multiple features.
Capabilities or major AEP Features:
- Create actionable, real-time intelligent customer profiles.
- Enrich data and derive more insights with AI, ML, and data queries (SQL).
- Innovate with open and composable components (Open APIs, etc.).
- Enhance delivery through Adobe Experience Manager Assets, ensuring that all digital content is easily accessible and optimized for engagement.
- Prioritize privacy and data protection with a robust privacy framework, consent offering, and security measures.
AEP integration into other Adobe Cloud Applications
- Applications inside Adobe Experince cloud (Marketing cloud, Analytics cloud, Advertising cloud, commerce cloud) can be easily brough into AEP.
- All customer attributes are fed into AEP from different applications.
- Adobe Analytics sends data (whenever an event and or property data point is fired, this data goes directly into AEP),
- Adobe Target sends data (it might be a decision made, surfacing of an experience, type of data), Audience (sends trace and audience), Campaign (sends profile and event data) can all easily gravitate into AEP via launch.
- AEP uses Launch & websdk to import data directly into AEP from various applications.
How AEM or Forms utilizes AEP?
- AEM can use this AEP data to personalize content on pages or forms.
Various AEP Implementation Phases & Roles responsible for.
Lead and an enterprise architect will plan hierarchy referring business goals and also define KPIs.
- Plan: Lead and an enterprise Architect will plan hierarchy referring business goals and also define KPIs.
- Implement: Data architects and engineers will start to create data lakes (create model, schemas) and prepare the availability of the data. Ensure data integrity: Query services from all sources should be included to ensure complete accuracy.
- Use: Marketrs, Data Analysts, Data Scientists(query service), Application Developer(interact with UI & start working towards integrating with other adobe applications(campaign,target, analytics))
- Grow: People adds the first set of team (Enterprise architects, company lead etc) to the initial set of teams.
Basic architecture of AEP Source
The controls native to AEP are Access control:
- Specific permission rights to data & users
- Data governance: to ensure data integrity
- Experience data model systems: common data model, which cn be extended based on needs SQL service for queries to access the data (it can be queried;
- Query serice: connectors are made so that other sql tools can connect to this SQL service, basically).
- Data science workspace: allows data scientists to create data models build train and deploy.
- AI services: pretrained models that work on your data, from smart attribution models to customer models.
- Segmentation capabilities: for categorization. it includes streams and batches
Application Services
- Customer journey analytics Bring in all data from every possible touchpoint. Provides an analysis workspace/ interface on top of AEP and helps to visualise and explore all data from your data lake.
- Real time customer data platform (CDP): rich real time customer profiles, actionable insights, data governance. A CDP can do segmentation.
- Journey orchestration: enables orchestration of triggered interactions like registration confirmations, location based information
- Intelligent Services: Utilizing the AI & ML Capabilities to intelligently predict customer behavior.
- Offer decisioning: Build offer, apply decisioning & then deploy the right offer.
Use cases of AEP
- Real-time customer data platform – Stitch known and unknown data to activatre customer profiles.
- Customer journey intelligence – leverage data driven methodologies, best practices AI ML to make real time decisions and actions to plan customer journey events.
- Digital and cross-channel delivery – the ability to support consistent and personalised experiences across all channels with the Platform and Experience Cloud products.
- Experience application development – AEP provides an open and extensible platform for high-velocity access to profiles decisions and insights to create new customer experience applications.
What is Adobe Experience Manager (AEM)?
Adobe Experience Manager (AEM), also known as AEM Sites, is a content management system for websites and mobile apps that combines web content management, digital asset management, form and document management, and community connection management capabilities. It efficiently organizes and delivers digital files, ensuring that all content is easily accessible and properly managed.
Competition in the Internet Economy
Competition is fierce in the internet economy; if you want to keep up, your website has to have a content management system. AEM is your ticket to the dance – you can optimize the online experience and content to the exact needs of your clients. It was built to complement the Adobe Marketing Cloud portfolio: Marketo Engage; Adobe Analytics, Adobe Target, and Adobe Audience Manager.
It’s no wonder that AEM is a favorite CMS system for enterprise users: all the bells and whistles for the consumer to take advantage of mean they can build a website for customers, a social media page for user engagement with the brand, or a blog with endless articles about the company. With its robust content management solutions, AEM empowers organizations to create, manage, and optimize diverse digital experiences effectively.
AEM Sites Chart Design
Key Components
| AEM Sites | AEM Assets | AEM Forms | Learning Manager | Digital Guides |
|---|---|---|---|---|
| AEM Sites: An experience and content management platform for delivering digital cross-channel customer experiences. | AEM Assets: A cloud-native Digital Asset Management (DAM) system. | AEM Forms: An easy-to-use form solution. | Learning Manager: An LMS with an LCMS built-in. | Digital Guides: A DITA-ready component content management system (CCMS). |
Key Features
Adobe Experience Manager (AEM), for instance, refers to the tool as a unified CMS and DAM. Here are some of AEM’s features:
- Single Unified Solution: AEM is a single unified solution for both a CMS and a DAM.
- Content Management System (CMS): AEM Sites is a component-based CMS.
- Digital Asset Management (DAM): Manage all your digital assets in a single central repository.
- Project Dashboard: With AEM, you have a single dashboard where you can view all the details of your projects at a glance.
- Works with other Adobe Products and Third-Party Solutions: This feature helps you get a better grip on your workflow and use resources more effectively.
- Easy User Interface: It has an easy user interface so no technical user required.
- Robust Workflow Management: With AEM you can easily automate the content lifecycle.
- Personalization: AEM lets you provide personalized experiences to your customers.
So, to conclude, AEM is a useful content creation tool that can help you better manage your digital assets and content. It offers a suite of features to help you streamline your workflow, make your work quicker, and enhance your customers’ experience.
History of AEM
In October 2010, the software company Adobe Systems acquired Day Software in a 240 million dollars all-cash transaction. After the acquisition, the product was renamed Adobe CQ, and two versions of this new brand were released: Adobe CQ 5.4 in 2011, and Adobe CQ 5.5 in 2012.
It was subsequently rebranded again and the final product was sold under the label Adobe Experience Manager. AEM was rolled out in various versions, starting from AEM 5.6 in 2013 and ending with AEM 6.5 in 2019.
In 2020, Adobe released yet another incarnation of AEM – AEM as a Cloud Service (AEM aaCS). As per Adobe, it’s a solution for complex, mid-size companies with volatile business models that need a leaner and more agile content manager.
Today, Adobe’s Experience Manager is widely considered one of the most feature-rich, out-of-the-box-ready DXP applications. It offers a unified solution for digital asset and content management and has been adopted by many businesses to help them achieve real-time, relevant, and personalized digital experiences, all seamlessly integrated within Adobe’s cloud ecosystem.
Some Examples of AEM Integrations
Adobe Experience Manager (AEM) integrates with other Adobe Experience Cloud products and other third-party services: For example, AEM:
| AEM Integrations | Description |
|---|---|
| AEM: | Content activity tracking and analytics from anywhere in the customer journey. Adobe Analytics integration enables you to use your existing Adobe Analytics behavioural event data – that you are already capturing and streaming into Adobe Experience Platform – to trigger real-time journeys and automate customer experiences, and also to create audiences to engage with via Journey Optimizer. |
| Adobe Acrobat Sign: | AEM has an integration with Adobe Acrobat Sign to build e-signature workflows for adaptive forms. This integration will help you enhance workflows to process documents for legal, sales, payroll, HR, and many other areas. Additionally, with the commerce integration framework, you can streamline data capture and transactions, using adaptive forms to collect data and present autogenerated Documents of Record (DoR) to collect signatures efficiently. |
| Adobe Commerce: | AEM integrates with Adobe Commerce so you can create and manage an online store, delivering personalised and immersive experiences that can scale seamlessly across brands, channels and geographies. |
| Adobe Experience Platform tags: | AEM integrates with Adobe Experience Platform tags, the next generation of tag management capabilities from Adobe. Tags provide a simple way for the customer to deploy and manage all of the analytics, marketing, and advertising tags required to deliver personalised customer experiences. |
| Adobe Journey Optimiser: | Making connections with customers is now possible through integrating AEM with Adobe Journey Optimiser, which powers connected, contextual and personalised experiences. Through this, businesses can efficiently and effectively determine the next best experience at scale, speed and with flexibility throughout the entire customer journey. |
| AEM integrates with Workfront: | AEM integrates with Workfront to accelerate content velocity and time-to-market by natively associating work and digital asset management on a single platform. With this integration, your teams can quickly review and approve drafts, deliver assets from Workfront to Experience Manager, and publish finished products, all while maintaining automation such as metadata updates. |
AEM Services
Adobe Experience Manager (AEM) is a complete solution for building websites, mobile applications and forms by providing users the following services:
- AEM as a Cloud Service: The latest member of the AEM portfolio, AEM as a Cloud Service delivers cloud native agility to help you accelerate time to value and extend personalisation to meet your unique business needs. It enables you to scale your roadmap with DevOps efforts through Cloud Manager, deliver content faster and smarter on a global scale, leverage a dynamic architecture for auto-scaling, and stay ahead of threats and security risk.
- Managed Services: Take advantage of the scale and expertise of running hundreds of Adobe Experience Manager customers in the cloud to get cloud agility, faster ROI and lowers cost of ownership.
- Experience Manager Sites: A service for creating, managing, optimising and delivering digital experiences across channels, this SaaS solution allows marketers and developers to use a suite of composable content services with a high level of ease.
- Experience Manager Assets: A digital asset management system that provides you with automation and tools to source and adapt your assets fast for target audiences and channels.
- Experience Manager Forms: A complete digital document experience that lets you build responsive forms that your customers can fill out and e-sign with ease. It helps to engage customers, drive sales, train partners, and develop employee skills. Learning Manager offers this service.
These services enable you to deliver the right content at the right time in the right place, taking the customer along the whole journey from acquisition to retention.
System Requirements for AEM
Adobe Experience Manager (AEM) runs on Microsoft Windows Server 2012 R2 and Red Hat Linux 7 and 6 operating systems. It needs Java Development Kit Oracle SE 11 JRE 11.x or Oracle SE 8 JRE 1.8.x, and the recommended browser for web browsing is Google Chrome. The installation directory needs to have at least 5 GB of free disk space and at least 2 GB of memory (with an additional 15 GB of temporary space for the AEM Forms add-on package). These specifications, along with its core components, ensure that AEM runs smoothly and efficiently on your system.
Architecture of AEM
Adobe Experience Manager (AEM) has a decoupled. Modular architecture. Here is its architecture:
- AEM as a Cloud Service: AEM Cloud Service is container-based, automatically provisioned and fully managed by Adobe on an orchestration engine (Kubernetes) that scales up and down as necessary according to the actual traffic and activity. It also typically contains an author cluster out of the box, which means it doesn’t have to go down during maintenance activities. AEM Cloud Service changes how content is replicated, how assets are processed, and how deployments happen.
- AEM Sites: The main strength of AEM as a typical CMS is in it being decoupled. Decoupled means that the process of content authoring and the process of content delivering are two independent processes. Content managers work in a console and craft reusable pieces of content that are stored in a content repository. AEM Sites uses Apache Jackrabbit Oak as the underlying content repository. Jackrabbit Oak provides the solid storage and retrieval for the repository. The repository supports versioning, permissions, and access control mechanisms for storing and retrieving secure content. AEM Sites rely on OSGi (Open Service Gateway Initiative) modules for modular development and extendibility.
- AEM Assets: The architecture of AEM Assets as a Cloud Service is built to optimise the performance of working with Assets. A client (for example, a browser) sends an upload request to Adobe Experience Manager, then directly uploads the binary asset to cloud storage. AEM Assets is a Digital Asset Management (DAM) tool, part of the Experience Manager platform and enables your enterprise to manage and distribute digital assets.
- AEM Forms: The AEM Forms architecture includes AEM’s core services, specialised forms services, web layer to build and render forms, REST APIs for integration and multiple deployment options. AEM Forms includes a customizable Forms Portal to ensure that customers find and use forms across the web and mobile channels. AEM Forms includes forms management tools so that you can manage adaptive forms, XFA forms, PDF forms and other assets.
You create a Program in the Cloud Manager application, which is effectively an AEM application materialised in your AEM Program. That Program is what gives you the ability to control the name and configuration of the associated AEM application and the permissions assigned to it in the context of a project. - AEM Environments: When program is created using the AEM Sites, AEM Assets, or AEM Forms solutions, the respective AEM instances for those solutions will be represented as the AEM environments in this program. There are 4 types of AEM environments – Production, Stage, Development and Security – that are supported with AEM as a Cloud Service.
- AEM Dispatcher: Dispatcher is Adobe Experience Manager’s caching and load-balancing tool for an enterprise-class web server. It is the final step that brings the vision of a dynamic, yet fast, environment to fruition. Dispatcher works as a static HTML server (Apache, in this instance) that caches (or ‘stores’, in Dispatcher terminology) as much of the site content as possible, basically treating the site like a static site, with access to the layout engine as little as possible.
- AEM Load Balancer: Load Balancing is about sharing the site’s computational load across several instances of AEM. You get more processing power. In reality, more processing power means that the Dispatcher shares document requests across several instances of AEM.
Where is CSS used?
1. Paint the Web Pink
- CSS flexes its muscles by turning bland HTML into a flamboyant peacock, flaunting styles from subtle shadows to psychedelic fonts!
2. Responsive Bounce
- It's like CSS drank a potion of adaptability, shape-shifting websites to fit every muggle's device, from chunky monitors to tiny goblin phones.
3. Hover Wizards
- Buttons under CSS spells cast visual hexes with hovers, transforming faster than a chameleon on a disco ball.
4. Animation Elixirs
- Whisking pages to life, CSS conjures animations, making elements dance across your screen like a pixie on a sugar rush!
CSS Alternatives
Styled-Components
Utilizes tagged template literals to style components in JavaScript codebases like React. Offers scoped CSS for each component without class name bugs.
// Example with Styled-Components in React
import styled from 'styled-components';
const Button = styled.button\`
background-color: blue;
color: white;
font-size: 1em;
padding: 0.25em 1em;
border: 2px solid white;
border-radius: 3px;
\`;
// Usage in a component
- Enables CSS-in-JS, directly within JavaScript files.
- Scopes styles to components, reducing conflicts.
- Facilitates dynamic styling based on props.
- Requires additional runtime library.
- Might increase bundle size.
- Learning curve for developers accustomed to classical CSS.
Tailwind CSS
A utility-first CSS framework for rapidly building custom designs by composing utility classes directly in the markup.
// Example with Tailwind CSS
<button class="bg-blue-500 hover:bg-blue-700 text-white font-bold py-2 px-4 rounded">
Click Me
</button>
- Highly customizable with a focus on rapid UI development.
- Responsive design out-of-the-box with mobile-first approach.
- Utility classes can cover most styling needs without custom CSS.
- Can lead to verbose class attributes in markup.
- Difficult to use for highly specific designs without custom classes.
- Large CSS file if not purged correctly.
Sass (Syntactically Awesome Stylesheets)
Preprocessor scripting language that is interpreted or compiled into CSS. Introduces variables, nesting, mixins, and more into CSS.
// Example of Sass/SCSS
$primary-color: blue;
.button {
background-color: $primary-color;
&:hover {
background-color: darken($primary-color, 10%);
}
}
// Compiled CSS
.button {
background-color: blue;
}
.button:hover {
background-color: navy;
}
- Extended functionality over CSS with variables, mixins, and functions.
- Allows more structured and maintainable stylesheets.
- Compatibility with all CSS libraries and frameworks.
- Requires compilation step.
- Potentially slower development without real-time preview.
- Learning curve for additional features on top of CSS.
Quick Facts about CSS
The Genesis of Chic Web Outfits: CSS!
Picture it: 1994, the web was a fashion disaster, stylin' in just HTML. Then along struts Håkon Wium Lie proposing CSS - a slick new dressing code for web lookbooks. Born to help HTML shed its baggage and let style and content see other people, CSS became the ultimate matchmaker.
Blasting into the Stylesphere: CSS Level 2!
Leap forward to 1998, and the World Wide Runway got a makeover! CSS Level 2 hit the scene like a model on a Milan catwalk, flaunting features like z-index layering (stack those divs like pancakes!) and the ability to put those pesky elements in time-out (hello, absolute positioning!).
/* Stack 'em up! */
div {
z-index: 1;
}
/* Time-out corner */
#naughtyDiv {
position: absolute;
top: 0;
right: 0;
}
Harmony and Revolution: CSS3 Splendidness
Fast-forward to the 2000s, where CSS decided it's time for a trilogy - enter CSS3. Splitting into 'modules', it's like suddenly having a wardrobe with sections for flexbox flexibility, @media queries for snappy outfit changes, and animations that make web pages strut!
/* Flex those boxes */
.container {
display: flex;
}
/* Quick outfit changes */
@media (max-width: 600px) {
.container {
flex-direction: column;
}
}
/* Make it strut! */
@keyframes dance {
from { transform: rotate(0deg); }
to { transform: rotate(360deg); }
}
What is the difference between Junior, Middle, Senior and Expert CSS developer?
| Seniority Name | Years of Experience | Average Salary (USD/year) | Responsibilities & Activities |
|---|---|---|---|
| Junior | 0-2 | 50,000 |
|
| Middle | 2-5 | 70,000 |
|
| Senior | 5-10 | 90,000 |
|
| Expert/Team Lead | 10+ | 110,000 |
|
Top 10 CSS Related Tech
CSS3
Like the bread to your tech sandwich, CSS3 is the latest evolution of the Cascading Style Sheets language. It’s as essential to web design as laughter is to a good joke. With snazzy features like animations, rounded corners, and multiple backgrounds, it puts the pizzazz in your web pages. Just remember, with great power comes great responsibility – and the occasional Internet Explorer headache.
.box {
border-radius: 10px;
animation: slidein 3s ease-in-out;
}
SASS/SCSS
Imagine if CSS went to a party and came back with superpowers. That’s SASS/SCSS. With these pre-processors, you can use variables, nesting, and mixins to write DRY-er code than a martini at James Bond’s casino night. SASS feels like CSS after a kale smoothie – a little bit healthier and much more powerful.
$primary-color: #333;
body {
font: 100% $primary-color;
}
Bootstrap
Layouts giving you a headache? Bootstrap is like Tylenol for your design pains. This framework wraps up your HTML, CSS, and JS in one neat little package, providing you with a grid system, pre-styled components, and JavaScript plugins faster than you can say “responsive design.” It’s like having a Swiss Army knife, but for building websites.
Save the whalesPlant more treesClean the ocean
Flexbox
Flexbox is the yoga master of CSS layouts. It can bend, stretch and align like no one’s business. Goodbye old float hacks, and hello sleek modern designs that work like a charm on all screen sizes. Flexbox will make you feel like a layout wizard, casting alignment spells with a flick of your properties.
.container {
display: flex;
justify-content: space-between;
}
.item {
flex: 1;
}
CSS Grid
For those of you who've battled the labyrinth of layout techniques, CSS Grid is your trusty Theseus. This powerful layout system slays the multi-dimensional layout dragon easily, turning complex designs into a walk in the park. With CSS Grid, you're the architect, and your web pages are your well-planned cities.
.grid-container {
display: grid;
grid-template-columns: auto auto auto;
}
.grid-item {
text-align: center;
}
Tailwind CSS
Welcome to the utility-first CSS framework where you style your elements faster than Speedy Gonzales. Tailwind CSS believes in a 'write less, do more' philosophy. Slap a class on that div and watch it transform without writing any custom CSS. It’s like a magical wardrobe of classes that outfit your HTML in the latest styles.
PostCSS
Think of PostCSS as the friendly neighborhood robot that automates away your CSS chores. It allows you to use tomorrow’s CSS syntax today, and with a pluggable ecosystem, you can lint, optimize, and even add fall-backs for older browsers while you sip your coffee. Say hello to a smarter CSS with less grunt work.
:root {
--mainColor: #123456;
}
body {
color: var(--mainColor);
}
Animation Libraries (Animate.css)
Adding animation to your website can often feel like doing stand-up comedy; it either lands perfectly or flops spectacularly. Animate.css is like having a professional comedian to write your jokes. You get a bundle of keyframe animations to plug into your project, ensuring your elements don’t just show up, they put on a show.
Knock knock, who's there? Your animated div.
Design Systems (Material UI)
When you’ve got a large project, maintaining consistent design can be like herding cats. Enter Material UI, the design system that brings together principles of good design with code. It’s like having an army of designers and developers working in perfect harmony, ensuring your UI is as tight as drum.
Responsive Design Tools (Responsive Design Checker)
Ever tried fitting an elephant into a Smart car? That’s what non-responsive designs look like on mobile devices. Responsive Design Checker to the rescue! It’s the measuring tape for your web designs, giving you a peek at how your sites look in all devices without breaking a sweat. Be the handyman of screen adaptability!